Lets find out with these stats. ESPN's coverage of the entire 15-game 2019 Women's College World Series tournament averaged 1.1 million viewers on ESPN and ESPN2, according to Nielsen ratings. Digital Live womens sports events on ESPN networks amassed nearly, Most-viewed womens college basketball regular season since 2015-16, Most-viewed NCAA Womens Basketball Championship game (South Carolina/UConn) since 2004, Most-viewed NCAA Womens Gymnastics Championship (Oklahoma/Florida/Auburn/Utah) since 2011, Most-viewed NCAA Softball regular season since 2015, Most-viewed Womens Lacrosse game ever (UNC/Boston College), Most-viewed WNBA regular season since 2008, Most-viewed tennis telecast ever on ESPN (Serenas final match in U.S. Open), Most-viewed NCAA Softball Super Regionals game (Texas/Arkansas) for ESPN on record, Second most-viewed NCAA Division I Womens Volleyball Championship (Louisville vs. Texas) since 2018, Most-viewed regular season Womens Volleyball match (Louisville/Kentucky) for ESPN on record, Week 1 of the 2022 NFL season was ESPNs most-watched, Debut of the NFLs Monday night Wild Card in January 2022 was the most-watched Monday night NFL game during ESPNs. , was up double digits vs. 2021 (except for the 1 a.m. show which was up 9%). That is why September is an important month for ESPN. 270+ live hours of news and information programming. Theirs was more comprehensive, covering all sports media. Best Super Bowl week audience in six years; up 54% from 2021 and 34% from 2020. Third most-watched Womens College World Series (WCWS) since 2015. James Pitaro, Chairman, ESPN and Sports Content, The Dance Descends on Dallas: ESPNs MegaCast Presentation of the 2023 NCAA Womens Final Four Tips Off Friday, March 31. espn.com Market Share, Revenue and Traffic Analytics - Similarweb enjoyed its best first quarter ever, up 15% from last year. It was inspiring to witness the amazing ESPN team display remarkable strength in the face of adversity, turning outsized challenges into opportunities to fulfill our mission of serving fans. ESPN worked with women and Black-owned marketing agency JOY Collective. Texas Rangers and Atlanta Braves fans are most likely to identify as Republican at 38%; nearly half of Golden. These included Natalie Portman, Chelsea Clinton, Glennon Doyle, Dany Garcia, DeMar DeRozan, and Abby Wambach. Women averaged 352K viewers per race, up 34 percent over 2021, and averaged 28 percent of the 2022 audience. Primetime viewership is even better for the leading cable network. ESPN's Best First Quarter Viewership in Five Years, up 40% in Prime The age range was more inclusive, ranging from 18 to over 65. Averaged 1.21 million viewers on ESPN, up 50% from last year. Need Photos? Jan 13, 2021 This statistic presents the frequency with which viewers watch television shows or video content from ESPN in the United States in 2017, sorted by gender. ESPN has now won 232 Sports Emmy Awards in 35 years of eligibility, and the 2022 total tied its own records for most wins in 2015 and 1996. UPDATE EXACTLY ONE YEAR LATER:
more (TV, radio, podcasts). Disney Plus isn't merely focused on the child demographic. Formula One resumed and was then followed by MLS (ESPN served as the producer for all 51 games played in a bubble at Walt Disney Worlds Wide World of Sports, 31 of which aired on an ESPN network), WNBA (a record schedule of 37 regular-season games plus 15 playoffs including a most-ever seven on ABC, all in a bubble), NBA (20 games plus 40 playoffs, also in the Disney bubble, while producing 20 more for regional sports networks) and MLB (49 games plus 16 in the Wild Card Round). Additionally, the ESPN App and ESPN Fantasy App recorded all-time highs in monthly uniques (25.4 million and 10.7 million, respectively) and minutes (each with 2.8 billion). The average salary in the NBA in 2023 is. Tennis Viewership Statistics - Tennis Creative ESPN Radio programming is also available on Sirius XM, via digital distributors Apple Music and Tune In and on ESPNRadio.com. . ESPN beat its closest competitor by 74%. Need Photos? With two studios (connected to control rooms at other locations), it is home to. Persons ages 18-34 averaged 238K viewers per race, up 43 percent over 2021, and Persons ages 25-34 averaged 169K viewers per race, up 46 percent over 2021. ESPN Audio is comprised of ESPN Radio, the countys largest sports radio network; ESPN Podcasts and ESPN Deportes Radio. With the new deal, every SEC football and mens basketball game will now be carried on an ESPN network, solidifying ESPN as the exclusive rights holder of the SEC through 2033-34. Click the logo and sign up for access to the ESPN Images Library. ESPN is the most-engaged account in sports and is in the top 5 most-followed and engaged brands on the entire platform. XFL Week 10 TV Ratings On ABC/ESPN, And ESPN2. Website traffic tells a different story than the previous Statista survey. Every live edition of ESPNs flagship program. Based in Bristol, Conn., ESPN has approximately 3,800 employees (4,600 worldwide). Lost forever to the pandemic were most of NCAA Basketballs Champ Week, the NIT and the NCAA Division I Womens Basketball Championship; the NCAA winter Olympic sports championships and entire spring sports season and championships, including both College World Series; MLB games; the fortnight of Wimbledon and other tennis tournaments; the NBA Summer League; the World Series of Poker; part of the XFL season; the entire Professional Fighters League season; the Summer X Games and two of the three overseas Winter X Games; the National Spelling Bee; the MLB Home Run Derby; Formula One races and all the support programming; CFL contests; the Pro Football Hall of Fame Induction Ceremony and pre-season NFL games; College GameDays planned trip to Dublin; and games from the Little League World Series including regional qualifying rounds. Also, tennis US Open was held in a bubble without fans and ESPN provided its usual two weeks of marathon telecasts all matches covered on the ESPN app keeping 600 staffers healthy and socially distant in ESPNs biggest annual production. ESPN and the whole industry are working hard to bridge the gap. ESPN Audio is comprised of ESPN Radio, the countys largest sports radio network; ESPN Podcasts and ESPN Deportes Radio. It was cables most-watched in 10 years, up 35% from last year. Table of Contents. After extensive research and analysis, Zippia's data science team found that: The 3.9 billion is also best among sports publishers this year. They also got similar results, which ESPN published on its site: Sponsorships for womens professional sports did grow by 20% in 2022. All this was accomplished while creating safe working conditions for those production personnel who needed to be on site. TV Ratings Say Fans Are Buying into F1's New Era - Autoweek The full campaign won a silver Clio Sports Award. In 2023, it has an average viewership of 903,000 so far. There are several key points to make from the fall book. In primetime, ESPN . The Funds mission is to use the power of sport, collaboration, and direct investment to strengthen communities, champion youth, and stop perpetuation of racial inequities. Tyler Fulghum took over as host of sports betting informational show. The biggest increases were the 11 p.m. show (up 27%) and the 6 p.m. show (up 20%). As a number of sports were finalizing their plans for return, ESPN organized and aired SportsCenter Special: The Return of Sports. On Saturday afternoon at 12 noon ET on ESPN, the XFL's game between the St. Louis Battlehawks and Orlando Guardians averaged 636,000 viewers. UFC TV ratings surge as other sports remain flat amid pandemic ESPN Sets NBA Playoffs First Round Audience Record for Golden State Later promos were born of the importance to stay connected with fans. In 2022, ESPN continued to build a strategic path forward, while connecting with audiences in innovative ways. This includes TVs most-watched bout since January 2019 with Terrance Crawfords TKO over Kell Brook in November. Things were a bit slow the following year. ESPN became a founding partner and through the year expanded its support efforts. Worldwide Formula 1 TV Viewership Dips Slightly in 2020 - Autoweek ESPN specifically had its best year since 2016 and finished up 22% year-over-year. It also topped the no. Kristie is Director of Communications. These demographics, particularly adults 18-34 and 18-49 are of particular importance to advertisers. Satellite and cable TV viewership are declining, but this goes for all networks not just ESPN. ), given tours, written the company newsletter and once drove NASCARs Jeff Gordon to the local airport. Week 10 XFL TV Ratings On ABC, ESPN, And ESPN2 ESPN employees are most likely to be members of the democratic party. ESPN is the No. How popular is the cable network, exactly? Ahead of the NFL season, ESPN announced new shows, updated roles, and more new content. The latter served as the template for the NBA Draft in November, also conducted virtually but hosted from Bristol. Ive worked on almost every sport, plus answered viewer calls and letters (people used to write! Industry publication DigiDay recently reported on the . ESPN created the X Games for the purpose of profit and entertainment in the form of sponsorship endorsements. On the strength of the weekday studio show lineup, ESPN averaged 600,000 viewers from 8 a.m. 7 p.m. It accounted for 26.14% of all website visits. (Source: Comscore), With a packed sporting schedule in September, ESPN set a record high for total streamers and minutes spent streaming. The audience growth watching the sport in the US has been steady since then and crucially is hitting the younger demographic F1 wants to attract. The breakdown within the 18-to-49 age group sees men up by 56% and women by 62%. Knowing these things can help you keep up with trends. People have been rushing home for years, hoping not to miss hearing it. By focusing on Direct-to-Consumer, Audience Expansion, Innovation and Quality Storytelling/Programming and expressing renewed primacy on diversity and inclusion in the wake of the national conversation about equality and social justice the company was able to emerge from the disruption with confidence and new skills to navigate the road ahead. How 'Masterpiece' Turned 'Tom Jones' into a Romantic Romp for 2023 bleacherreport.com's audience is 79.74% male and 20.26% female. Photography and images are a primary interest for espnW and Pinterest is a highly visual channel, so it's a natural fit. ESPN offers sports fans live major events and original studio programming with the authority that they trust and the personalities that they love. It was and still is The Worldwide Leader in Sports.. During the survey, 13. A leading indicator of future fandom, this trend among the fans of tomorrow is therefore important to ESPNs business. The decline measures ratings on both terrestrial radio and SiriusXM among men ages 25-54, the target sports radio demographic. ESPN Overseas ESPN Consumer Products offer fans high quality collections inspired by compelling content, unique marketing campaigns and ESPNs trademark personality at a variety of retail channels. It is popular among female audiences, especially black females. SportsCenter, digital and social. The average number of domestic viewers for the 2022 College Football Playoff was 21.7 million. ESPN carries more than 4,800 hours of live coverage and original programming. The rest were either sharing an account or had stopped subscribing. ESPN Statistics, Facts and Figures (2023) | By the Numbers - Disney News Sports are a great source of entertainment for many. MLB ratings: 2021 World Series television ratings improve, still long Still, it continues to be a trailblazer in serving sports fans. ESPN Deportes and ESPN International produced Spanish- and Portuguese-language shows from home offices in Bristol, Miami, Los Angeles, Mexico City, Buenos Aires and Sao Paulo. : Made in America, one of WrestleMania and a boxing marathon that included the epic trilogy between Muhammad Ali and Joe Frazier (Ali-Frazier I had not been on U.S. television in 29 years). As I write this on 11-11-21, it's now 35 years for me at ESPN, the only real job Ive ever had. The increase was 15% after the first two rounds. The Black Widow of billiards Jeanette Lee Vs.. Similarweb analyzed ESPNs audience composition based on on-site visits. Also, the rest of the fall college sports seasons got underway, with more than 150 mens and womens soccer, volleyball and field hockey matchups across ESPNU, ACC Network, Longhorn Network and SEC Network, with 65 matchups available to stream on Big 12 Now on ESPN+. Political advertising pricing varies by station and is subject to change, therefore cannot be compared to previous time periods. It was a one-year, multi-million-dollar deal, 90% of which was invested in womens sports. Categories include branded and co-branded apparel and accessories, sporting goods. 3 Followers Founder, CEO of World's Greatest. to NBA Today, sports fans have many options. ESPN generated over 20 billion views on YouTube, reaching over 300M unique viewers monthly. The main content on ESPN is related to Sports. . Here are some interesting facts about the networks viewership in the past few years: American football reigns supreme among all popular US sports. Cable TV viewership is going down, but providers are still making billions. The companys responsibility in this regard and its special connection with its viewers, listeners and readers wherever they may be is unmatched in media and is one not taken lightly. ESPN.com; ESPN App; ESPN3; ESPN Fantasy Sports; espnW.com; ESPNDeportes.com; Andscape.com; market-, college- and sport-specific sites; and more. This includes persons 13-24 (+64% YOY), all females (+25%), and men 13-24 (+52%). Target audience characteristics Using commentators and production personnel working from improvised home offices, ESPN produced daily studio shows such as Get Up, First Take, Pardon the Interruption and The Jump and live events such as early morning live Korean baseball (all the way through the championship in late November), Top Rank boxing and in. For ESPN, New Platforms Lead to New Audiences - Sports Video Group The NBA Finals were the most-watched in three years. For programmatic advertisers, it's critical to drill down into specific audience segments in order to maximize ad performance. We can breathe a sigh of relief there are more years of high-quality sports entertainment to look forward to. Also, ESPN remains cables best option for advertisers seeking the important and hard-to-reach young male viewer, despite the ever-increasing growth in video options and competition. Is ESPN the most-watched sports network? It set a show record for most-viewed show ever on Monday, Jan. 17, with an average of 918,000 people. The ESPN and ABC broadcasts increased 26% and 8% respectively from last year (4.45M; 3.80M), which made up for a 12% decline for NFL Network. ESPN appeals to sports fans of all ages. ESPN has played a vital role in that dynamic since 1979, yet it has never been more important than today with a global pandemic, the stoppage of sports, a divisive political arena and the essential fight for racial justice. ESPNs digital content routinely averages a higher average minute audience than many cable sports television networks. People have been rushing home for years, hoping not to miss hearing it. Based on site visits last March 2023, 74.28% of ESPNs fans online are males. (Similarweb, Sports Illustrated, ESPN, CNBC). Its just a matter of matching the appropriate platform with the right demographic. ESPN Digital also ranked as the No. 1 Across Every Key Metric and Demographic. Many of its audiences are from the younger demographic. Offerings focus on sports passions (NFL, NBA, MLB, etc. The Bahrain Grand Prix on March 20 kicked off the 2022. The increase was even more pronounced in prime time up 40% to 2.068M viewers. In the target demo of adults 18-49, ESPN was up 23% in total day audience and led the second-place network by 74%. Most notable is Ally Financials ad buy with ESPN. Today, November 11, 2022, I am retiring from ESPN -- 36 years to the day I began. Draft leads to SmackDown's second-largest audience of 2023 espn.com 87% 516.9M Sports > Sports - Other #1 Analyze espn.com Compare to espn.com. Following TLD, Sunday nights remained a showcase of storytelling with 30 for 30 Films and E60 specials about Alex Smith, Bruce Lee, Lance Armstrong and Roy Halladay. The fact that the SportsCenter tune has been an earworm for decades says a lot. To wit, in the heavy news cycle of 2020 ESPN accounted for 13 of the biggest 25 cable audiences. Meanwhile, the #oneteam Public Service Announcement (PSA), produced by a partnership between Corporate Citizenship and the marketing department, used 24 commentators to convey that with games on pause, ESPN and its fans are still on one big team with important roles to play, including keeping social distance, checking on each other and supporting the heroes on the front line. Read on to learn more about your and probably your dads favorite sports channel. Click the logo and sign up for access to the ESPN Images Library. Gender Demographics; Age Demographics; Ethnicity Demographics; . In that year, 35.71 percent of respondents aged 18 to 29 years stated that they. December: ESPN announced a new weekday schedule on NY 98.7FM featuring major expansion of local studio programming beginning Jan. 3, along with two new shows featuring signature hosts added to the national network lineup. Ratings - ESPN's NBA Viewership Up Double-Digits from 2020-21 Regular ESPN+ is picking up the slack quite nicely. World Championship most-watched season ever on U.S. television with an average of 2 million viewers across ESPN platforms. The Last Dance produced by ESPN Films, Netflix, and Mandalay Sports Media, in association with NBA Entertainment and Jump.23 was completed ahead of schedule to meet the publics appetite for fresh sports content and became a global phenomenon. ESPN's new channels include podcasting and the ESPN+ direct-to-consumer OTT service. As more people knew about ESPN+, it got more traction among paying fans. It utilized 19 satellite trucks 15 in the U.S. and four overseas (France, Spain, Greece and Israel) remote productions kits with 39 other players and access to 17 team war rooms, as well. In 2020, 13% of US adults hadnt heard of it. The 2022 Stanley Cup Final on ABC averaged 4.6 million viewers on ABC, up +84% vs. 2021. Its audience for this time slot grew by 36%, doubling its advantage over the second placer. 12% of ESPN employees are Black or African American. Spanish-language Local TV. In addition to popul. Jimmy Pitaro, in October named Chairman, ESPN and Sports Content, who in September was named Sports Business Journals Executive of the Year for 2019-20. audience grew by 45%. were eager to diversify the cast to reflect modern demographics. Also that month, college football began with College GameDay still on the road if only with a virtual pit of fans. As the pay-TV era nears its inevitable conclusion, what will become of "The Mothership"? ESPN Digital also ranked as the No. Also, espnWs 11th annual Women and Sports Summit with its promise of uniting a world-class group of leaders across sports, business, and entertainment for a conversation that will drive change and opportunity for women in sports moved online with a best-ever lineup of speakers. Another interesting way to tackle viewership is year-to-year. Secondarily, we look at the types of resources that we have. This year included ESPNs most-watched Mens Semifinals telecast on record (Tiafoe/Alcaraz) with 2.96 million viewers and the third most-watched Mens Final on record (2.2 million viewers, up +3% from 2021). Notable releases: ESPN Films releasedThe Captain on Derek Jeter,Dickie V and Fate of a Sport on the launch of the Premier Lacrosse League (PLL). Here are Super Bowl ratings for18-to-49-year-olds the prime demographic for advertisers over the past ten years. Jul 27, 2022 This statistic presents the share of Americans who watched ESPN in the past month in 2018, by age. Spot TV is inclusive of Nielsen's top 10 Hispanic DMA's based on TV Households. For example, with espnW we're talking to women, and there is an active female audience on Pinterest. (Showbuzz Daily and Wrestlenomics)The show ranked first among network programs and fifth among all programming from Friday, including . In addition to the companys internal efforts to enhance opportunity, inclusion and retention for women and people of color working to create a vibrant community where all employees feel valued and engaged and where diverse voices drive innovation and curiosity across the organization, ESPN Corporate Citizenship looked externally to make a difference. espn.com Audience Demographics. The increase was 15% after the first two rounds. As examples of matching content to the times, SportsCenter stayed on the air with expanded editions to document the latest when sports first shut down. Most-viewed Mens College World Series (MCWS) since 2018 and second since 2014. The 2022 Peach Bowl matchup between the Georgia Bulldogs and Ohio State Buckeyes had 22.1 million viewers on average. Through October, ESPN Digital had led the U.S. sports category for 32 consecutive months (and 77 of the last 79). The streaming platform now has around 25 million subscribers in the US alone. The USFL, which also opened their weekend with a cable . 41+ Sports Viewership Statistics [Stay Tuned For More] 6,000 square feet - the size of the new studio in Las Vegas, the home of Daily Wager and other segments. In all cases, the passion and work ethic of ESPNs people proved essential in rising to the occasion. Sunday NFL Countdown andMonday Night Countdown resumed albeit from a new home, a rooftop studio at ESPNs New York Seaport District studios. The Undefeated ESPNs multiplatform content initiative exploring the intersections of sports, race and culture contributed substantially to the national conversation around social justice. , digital and social. The other 32% represent users aged 35 and older. Dream On on the 1996 USA Womens Dream Team. Consumer Products The direct-to-consumer platform delivered more than 27,500 live events (up from 22,000 in 2021). "This was up a whopping 26% over 2018, and it represented the event's highest viewership since 2015," Jon Stainer, managing director of Nielsen Sports, Americas, said. (launched in 1979, ESPN HD launched in 2003); (2004, ESPN Deportes HD in 2011), the regionally focused. Key statistics that defied overall industry trends (details lower): (SEC), adding up to 15 premier football games beginning in 2024-25, including the SEC Football Championship and many of the conferences top rivalries, in addition to approximately eight marquee mens basketball matchups each year across ESPN or ABC. The ESPN brand reaches every continent with leading entities across television, radio, print, Internet, broadband, wireless, consumer products and event management. NFL Draft viewership rebounds from last year - Sports Media Watch Advertising in the X Games: an attempt to reach Generation Y Only 1.4 million people had subscribed to the service by quarter one of 2019 and 3.5 million by the years end. Few things are as iconic as ESPN SportsCenters theme song that. The following post is an example to be used for my students in the Marketing and Branding in the Digital Age module. Impressive TikTok Milestone Reached By ESPN Social Team; Are You espn.com's audience is 74.28% male and 25.72% female. It was the highest penetration among the three age brackets. ESPN presented content and experiences that explore stories at the intersection of women, sports, culture and the fight for equality. These, Almost half of Americans aged 30 to 49 watch ESPN on cable TV, ESPN led the other networks in daytime viewership for 18 to 49-year-olds by a wide margin in 2022, 74.28% of ESPNs audience base online are males, ESPN+ has 24.9 million subscribers as of the first quarter of 2023, SportsCenter with Scott Van Pelt averages 903,000 viewers in 2023, up by 45% from 2022, Womens College Basketball audience grew by 45% in 2022, An average of 311,000 viewers watched NBA Todays weekday afternoon edition in 2022, 21.7 million people, on average, watched the College Football Playoff semis in 2022. , exactly? The most popular titles include. More than 458 million viewers watched eSports in 2019. ESPN, Inc.: 2020 in Review: In a Year Like No - ESPN Press Room U.S. Click the logo and sign up for access to the ESPN Images Library. Both races aired on ESPN. Dont read too much into these numbers yet. The current quarter will be the 30th consecutive in which ESPN has been the No. There are other ways that people can access the network aside from cable. Six commissioners from the top American professional team sports discussed the resumption of competition in the midst of the coronavirus pandemic: Gary Bettman (NHL), Cathy Engelbert (WNBA), Don Garber (MLS), Roger Goodell (NFL), Rob Manfred (MLB) and Adam Silver (NBA). As part of the new agreements, ESPN expands its relationships with both Caesars, as the exclusive odds provider and co-exclusive sportsbook link-out provider, and DraftKings, as the exclusive daily fantasy sports provider and co-exclusive sportsbook link-out provider. The combined audience is the third-highest on record for night one of the draft, trailing 2021 (12.52M) and the anomalous 2020 edition that aired during an unprecedented drought of live sporting events . ET. a 44 networks (in 71 countries and territories across all seven continents), plus radio, digital, consumer products and event management. It also addressed how the Black community views the health care system during a pandemic that has disproportionately affected them. The most-watched sports news/studio show on cable in 2022, up +8% vs. 2021 (excludes NCAA programming). American motorsport fans have historically followed national series such as Nascar . Lastly, the 18 to 29-year-olds had a respondent share of 35.71%. A collaboration between Andscape and the NBA. In prime time, ESPN's audience in the demo grew 36% and the advantage was more than double - up 111% - the next closest competitor. Below are some statistics on the demography of ESPNs loyal viewers. . April: Chris Canty and Chris Carlin debuted new, national. That said, about 45% of Disney Plus users are under 18 . ESPN, Inc.: 2022 in Review - ESPN Press Room U.S. ESPN Stories debuted on the ESPN app in July. The respondents were between 18 and 64 years old. Through its affiliated networks and businesses, ESPN reaches sports fans around the world via 44 networks (in 71 countries and territories across all seven continents), plus radio, digital, consumer products and event management. Input your search keywords and press Enter. 2 sports category property by more than 25 million users and logged its 10th straight record-setting monthly reach. My travels have been variedIve been to Martinsville, Darlington, Indy and Super Bowls; the Americas Cup (all 3) in San Diego and College GameDay in the sports meccas such as Eugene, Auburn, Lubbock, Stillwater and more; the NBA Finals, Wimbledon (16 times and counting) and the other Bristol, the one with a race track in Tennessee. Programming on ESPN+ includes hundreds of MLB and NHL games, exclusive UFC and Top Rank boxing, top domestic and international soccer, thousands of college sports events (including football, basketball and other sports), Grand Slam tennis, international and domestic rugby and cricket, new and exclusive series, acclaimed studio shows and the full library of ESPNs award-winning.